I Read I Play

As Yapı Kredi, since 2006, we have been supporting “I read, I play” educational program co-organized with TEGV (Education Volunteers Foundation of Turkey) in order to ensure that children, who does not have access to contemporary education, can freely express themselves in every setting in written and verbal manner, comprehend and interpret what they read and listen, develop reading habits and enjoy extensive vocabulary knowledge.

I read, I play program is applied in two modules: Creative Reading and Creative Writing. Creative Reading aims to develop children’s creative thinking, listening and reading abilities. Creative Writing intends to gain children the enthusiasm of writing and to encourage them to take their first steps towards creating a writing culture.

The activities of this project, realized in line with Yapı Kredi’s objective of contributing to education, are carried out by over 6,000 volunteers at activity points of TEGV across Turkey. A room named Reading Island, located at learning facilities and education parks, has been re-decorated to fit the content of the project.

In the scope of Social Responsibility Project, we reached more than 184 thousand children by the end of January 2018.

For more details: https://tegv.org/

Color Pen

“I read I play” educational program’s objective and mission were carried one step further with Color Pen project, started in 2014, where children were introduced to journalism with the support of professional journalists.

In the project, carried out at activity points of TEGV across Turkey, children prepare their own newspapers under the coaching of experienced pens in the media as well as TEGV volunteers. Children design and prepare their Color Pen newspapers from the page layout to photographs, from news contents to design and share them with public in their hometowns. Through this project, Yapı Kredi also supports increasing media literacy.

For more details: http://renklikalemler.org/