Turkey’s first privately-owned bank with a nationwide presence, Yapı Kredi has always played an important role in the development of the domestic economy and has set standards in the Turkish banking sector with many innovative products and services.

Driven by a customer-centric strategy, Yapı Kredi focuses on understanding the needs and expectations of its customers while seeking to create the best customer experience. Yapı Kredi serves six million active customers through its credit cards, individual banking, SME (Small and Medium Size Enterprises), corporate and commercial and private banking operations supported by its product factories in asset management, leasing, factoring, private pension funds, insurance and equity brokerage as well as international banking operations in the Netherlands, Russia and Azerbaijan.

Yapı Kredi is the fourth largest private bank with total assets of TL 115.9 bln as of 9M11 and ranks fifth in total cash loans with 10.4% market share and fifth in total deposits with 9.3% market share.

Yapı Kredi maintains leading positions in key segments and products supported by its strong franchise, large network and leading brand.

The Bank is the leader in credit cards (17.7% market share in outstanding). In addition, Yapı Kredi holds leading positions in factoring (#1 with 17.8% market share), leasing (#1 with 18.9% market share), asset management (#2 with 17.7% market share), brokerage services (#3 with 5.6% market share), private pension funds (#4 with 16.1% market share), and life and non-life insurance (#5 with 5.9% and #5 with 6.1% market shares, respectively).

Yapı Kredi, with 894 branches located in more than 70 cities, has the fifth largest branch network in the Turkish banking sector. High quality products and services are also provided to customers through alternative delivery channels including two award winning call centers, internet and mobile banking as well as 2.615 ATMs, the fifth largest network in Turkey.

Yapı Kredi's main shareholder with an 81.8% stake is Koç Financial Services (KFS), a 50-50% joint venture between the Koç Group and UniCredit Group. With roots dating back to 1926, Koç Group is Turkey’s oldest and largest conglomerate operating in energy, automotive, consumer durables and finance. Italy based UniCredit Group is one of the largest banking and financial services organisations in Europe and the leader in Central and Eastern European countries. The remaining 18.2% of the Bank's shares are publicly traded and held by minority shareholders.The Bank's shares are listed on the Istanbul Stock Exchange and Global Depository Receipts that represent the Bank's shares are quoted on the London Stock Exchange.

Operating under the umbrella of Koç Financial Services, the 50%-50% joint venture between the Koç Group and UniCredit, Yapı Kredi's vision is to be the undisputed leader in the finance sector.